lofeye

With many writers a theme develops in their works that, over time, reveals color and definition previously unseen; not just a new perspective, but a new understanding. “lofeye” is a concept album and personal testament that Philadelphia rapper lojii (fka uhlife) has been piecing together over the last three years, giving only hints with 2015’s no ebola, 2016’s dutti, and 2017’s acclaimed collaborative album due rent with producer Swarvy on Portland-based imprint Fresh Selects. In lojii’s own words, “lofeye is about working with limited resources and making the highest quality life out of what the f**k you got. It’s when you’re ‘lo-fi’ by circumstance (not just for aesthetic) but your aim is always higher. In essence, this is an LP about being rooted in the dirt you come from but reaching for the sky above you.” While lyrically this sentiment is completely self-illustrated, lojii found a diverse cast of producers to fully realize the aesthetic variety necessary to tell this kind of story. Passing through sparse flavors of boom bap, house, electronica, grime, trap, and punk married with kinetic avant garde raps, lofeye is infused with lojii’s signature smokey style, thanks to the album’s producers thook, Sadhu Gold, Marc Rebillet, Repeated Measures, New Zealand’s HeapRize, and Soulection’s NiceGuyxVinny. Over 14 tracks and 42 minutes, “lofeye” is both a testament to what hard work and clear vision can yield, and a personal exploration of artistry and versatility from a rapper trying to improve his quality of life. From gentle hooks to blunt intensity, accented by hazy skits and interludes, it is difficult to misunderstand lojii’s message. Accompanying the album will be a limited edition collection of merchandise featuring original artwork by lojii. Proceeds from each item will benefit a designated organization working to lessen suffering throughout the world. “lofeye” will be available on March 23rd through all digital platforms and presented on limited edition 12” black vinyl.